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The science behind the art.
At entp, we live by the mantra that finding the right answer comes from uncovering the right question. For corporations, the minutia of everyday business too often clouds their vision to what those questions are. Using a simple three-phased approach, our process allows us to gain a unique perspective on your business, helping us identify ideas, opportunities, inefficiencies and ultimately, solutions that others don't.
Step 1: Insight
Running the numbers and analyzing data can only tell you so much. Which is why we get completely immersed in your business to learn every facet of your operation. We ask questions. We set definitions. We challenge traditions. This enables us to leverage your company's existing strengths to create a differential market advantage. Wondering how we get immersed in so many businesses at once? We don't. In fact, we limit our active clients to only a few, meaning you get the maximum attention needed for maximum results.
“The creative person wants to know about all kinds of things: ancient history, nineteenth-century mathematics, current manufacturing techniques, flower arranging, and hog futures. Because he never knows when these ideas might come together to form a new idea. It may happen six minutes later or six months, or six years down the road. But he has faith that it will happen.” – Carl Ally
Step 2: Innovation
At the core of every great innovation is a simple question – What if? It's a phrase we ask both our clients and ourselves all the time. It not only challenges convention, but it cultivates true right-brain thinking – freeing us to think with imagination and intuition. On the opposite side, innovation is a function of problem solving. Which is why we rely on left-brain logic, planning and pragmatism to create holistic solutions that address all sides and leave no opportunity unexplored.
“Capital isn't so important in business. Experience isn't so important. You can get both these things. What is important is ideas. If you have ideas, you have the main asset you need, and there isn't any limit to what you can do with your business and your life.” – Harvey Firestone
Step 3: Implementation
Ideas without action are like a firework without a spark. And what good is the potential for greatness if you can't light a match? At entp, we provide that spark by not only developing the idea, but holding ourselves accountable for implementing it. That's why we don't just sit back and provide commentary. We formulate the plans and ideas and see every project we work on from concept, all the way to completion. It gives our clients the confidence that the investment they put in us will be returned — and then some.